POS Data Collection & Analysis

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Entries in Wal-Mart (8)

Wednesday
Nov022016

HOLIDAY SHOPPING IS HERE …..ARE CONSUMERS WAITING UNTIL AFTER ELECTION RESULTS?

The National Retail Federation (NRF) conducted a survey last week, and found that more than 25% of shoppers say the election will affect their spending.  43% of consumers also state they are being more cautious with their spending because of election uncertainty.

Retailers are seeing this effect and are making adjustments. Target and Wal-Mart are adjusting their holiday season marketing ahead of November 8.

In addition, retailers are challenged to get their marketing messages out amid all of the election noise. “Everywhere you turn — whether you’re picking up a newspaper or watching television — political advertisements are taking up ad space that retailers typically use to get holiday shopping on the minds of consumers across the country,” NRF President and CEO Matthew Shay said.

Once November 9 rolls around, the NRF predicts the holiday shopping season will kick up. The NRF is still predicting a 3.6% increase in retail spending in November and December, which would make 2016 the most successful holiday shopping season in years. This forecast is in alignment with other predictions from Deloitte, RetailNext and Kantar retail, reports CNBC. This spike is expected regardless of who wins the presidency.

Source: WSJ, NRF, CNBC

 

Monday
May162016

APRIL RETAIL SALES REBOUND. WILL RETAILER STOCKS RECOVER?

Wall Street analysts are calling last week “Retail Wreck” due to numerous retailers’ news of poor sales, profits and future outlook on consumer spending. April retail sales came in higher than expected with a positive 1.3% gain, the highest gain in a year. Will strong sales in the first month of the second quarter help with a stock rebound for retailers?

Last week’s poor results were reported by many retailers, including Macy’s, Kohl’s and Nordstrom’s. Department stores are also responding to the strong online sales versus in-store that was reported, with online sales soaring 10.2% over last year. They are struggling with putting inventory in the right place to meet their increasingly complicated inventory and distribution demands.

Investors are waiting for home-improvement results this week from Home Depot, Lowe’s, Target and Wal-Mart to try to determine if the profit misses in the retail space is a problem just for department stores and apparel makers, or if it is a broader problem ahead for the consumer-driven US economy.

See the Accelerated Analytics’ blog from last week, reporting on the stock decreases across several retailers and apparel manufacturers: http://www.acceleratedanalytics.com/blog/2016/5/12/retail-stock-market-was-a-bear-yesterday-dropping-to-worst-l.html and continue to monitor our blog http://www.acceleratedanalytics.com/blog/ page this week as additional retailers report on Q1 results.

Sources: The Wall Street Journal, USA Today

 

 

Thursday
May122016

RETAIL STOCK MARKET WAS A BEAR YESTERDAY, DROPPING TO WORST LEVELS SINCE 2011

There were stock declines all over the retail spectrum yesterday, as consumers spend less than expected and shift spending from traditional department stores and retailers to nontraditional online retailers. The SPDR S&P Retail ETF closed down 4.44%, the worst since August 18, 2011 and down 15% over the last 12 months.

Macy’s is getting the most news of the day, closing down 15.2%. This caused CEO Terry Lundgren to lower its full-year forecast. Quarterly earnings for Macy’s exceeded expectations, but revenue came in below estimates.

April retail sales will be announced on Friday morning, and analysts are waiting to see what stock impact these results will have.

Other retailers with dropped stock levels yesterday include Wal-Mart, Home Depot, Nike, Fossil, and Disney, who dropped 4.04%, its worst day since January 15.

Source: CNBC, Wall St Journal

Wednesday
May042016

PARLEZ-VOUS FRANCAIS? RETAILERS IN QUEBEC MANDATED TO APPLY FRENCH SIGNAGE TO CANADIAN STOREFRONTS

The government in Quebec announced a proposed modification to the province’s sign rules that would require businesses ibn Quebec to add French to their outdoor signage. They did agree to retailers not having to alter their registered trademark names or logos. These retailers would be required to add a French word, description or slogan to their outdoor signage. The French words are not required to be larger than the non-French trademark name.

The government is requesting public feedback on the new proposed regulations for the next 45 days. WalMart’s regional president, Xavier Piesvaux, said the regulation “gives our companies the flexibility to communicate in French while keeping the integrity of our brand”. In 2014 major retailers, such as WalMart, Costco, Best Buy, Gap, Old Navy, Guess and Toys ‘R’ Us won a court battle ruling that storefront signs with their trademark in English does not contravene the Charter of the French Language.

Source: CBC CA NEWS

 

Friday
Aug152014

Wal-Mart Cuts Profit Outlook

Health Costs, Weak Store Traffic Hinder Wal-Mart

August, 14, 2014

The world's largest retailer is having a hard time returning to growth and doesn't expect sales to improve in the U.S. for much of the rest of the year.

Wal-Mart Stores Inc. (WMT -0.66%) cut its earnings guidance for the year after it posted its seventh straight quarterly decline in U.S. store traffic and said growth in online sales would slow.  It cited sluggish consumer spending and higher costs associated with building new smaller-format stores, increased health-care expenses, and greater investments in its e-commerce operations.

Sales excluding newly opened or closed stores in the U.S. were flat.  That was a mild improvement after five straight quarters of declines, but nevertheless underscored the challenges facing a division that made up 60% of the retail giant's $476 billion in revenue last year yet hasn't seen positive comparable-store sales since 2012.

"We wanted to see stronger comps in Wal-Mart U.S. and Sam's Club," Chief Executive Doug McMillon said.  "Stronger sales in the U.S. businesses would've also helped our profit performance."

A rough streak of results from retailers is raising concerns about the health of the consumer as the economy chugs through the second half of the year.  The bad news came not just from Wal-Mart, but also from Macy's Inc. (M -0.67%), Michael Kors Holdings Ltd. (KORS -0.41%) and Kate Spade & Co. (KATE +0.29%), companies that until recently had weathered the weak demand and heavy discounting that have plagued the industry.  The Commerce Department said Wednesday that spending at U.S. retailers was flat in July.

For the three months ended July 31, Wal-Mart posted a profit of $4.09 billion, up a hair from $4.07 billion a year earlier.  Revenue rose 2.8% to $120.1 billion.

Wal-Mart investors had low expectations going into Thursday's report.  The departure of U.S. chief Bill Simon earlier this month had stoked concerns that efforts to improve store merchandise and operations hadn't managed to materially boost sales.  Meanwhile, Wal-Mart's core low-income customers continue to struggle with depressed wages and cuts in government benefits.

"Our customers are still under pressure," Chief Financial Officer Charles Holley said.  "They are concerned with their cost of living and employment.

Shoppers like Jessica Manzanares, 28 years old, continue to pinch pennies.  "All the prices are going up on gas, food, school supplies," said the mother of three as she compared notebook prices at a Wal-Mart store in Denver.  "Notebooks used to be 97 cents, now the ones my boys want are $2.47."

This year Ms. Manzanares is comparing school-supply prices between the dollar store chain where she is an assistant manager and a nearby Wal-Mart.  "It's a little bit cheaper here, and a penny here and there adds up."

One expected headwind came from health care, where costs are rising quickly as more employees sign up for coverage.  The company said it now expects to shell out an additional $500 million in health-care expenses related to increased employee enrollment and higher costs, up from the $330 million in increases it originally expected.

"Health-care costs increased approximately $180 million versus last year and were well above our initial estimates," said Wal-Mart U.S. CEO Greg Foran, who stepped into the role this week following the departure of Mr. Simon.

The company said it now expects full-year earnings of $4.90 to $5.15 a share, down from its previous range of $5.10 to $5.45 a share.  U.S. comparable-store sales in the three months ending October 31 should be relatively flat, the company said.

Mr. Foran, who has never worked in the U.S., joined Wal-Mart in 2011 after being passed over for the top job at Woolworths Ltd. (WOW.AU +0.06%) in Australia.  He served as president of Wal-Mart China, where he presided over the company's expansion as it tangled with compliance issues and government regulation, and was appointed head of Wal-Mart Asia in April.

Wal-Mart said it continued to spend on compliance costs, including $43 million on costs related to a continuing investigation into alleged violations of the U.S. antibribery law and changes to its global compliance program.  It also added more labor hours for employees in the front end of the store, as well as overnight stockers and bakery workers, bumping up salaries and wages by $200 million from the year before.

Wal-Mart now expects to spend an additional 5 cents to 7 cents a share on e-commerce, including building a new distribution center this year in Indiana.  It previously said it expected to spend an additional 2 cents to 4 cents a share.

The company also cut its online sales growth projections for the year to "mid-20s" from 30%.  Its online sales, as well as its smaller-format grocery stores, have been among the few positive sales drivers for the company.  During the quarter ended July 31, global online sales grew by 24% and contributed 0.3 percentage point to Wal-Mart's U.S. sales, excluding newly opened or closed stores.  Wal-Mart brought in $10 billion in online sales last year.

"We grew faster than the market, but we didn't grow as fast as we wanted to," said Neil Ashe, who leads global e-commerce at Wal-Mart.

Source: The Wall Street Journal 

Monday
Feb062012

Analyzing Walmart Retail Link POS Data

If you are a Wal-Mart vendor, you have access to a wealth of data via Retail Link.  As a service provider, we work with a lot of Wal-Mart vendors, helping them to analyze the point of sale data made available by Wal-Mart through Retail Link.   Sometimes a vendor will ask us “If I have Retail Link, why do I need to hire someone to help me analyze POS data?”

Retail Link provides a method for getting POS data, but as the vendor, you will be responsible for transforming the data and you will need a database to store the data.   Both of these are critical to provide for comp week and comp year comparisons, which are the basis for accurate and insightful POS analysis.  The complexity of building a database to store Retail Link data is more than most vendors want to bite off, since it requires hardware, software, and IT skills to accomplish.

What can you do with Retail Link data if you have it stored in a database?

·   Analyze SKU/store level sales

·   Analyze SKU/store level on hand

·   Analyze average unit selling price by SKU/store

·   Analyze plan-o-gram compliance by verifying on hand and selling at traited and valid stores

·   Identify out of stock stores, and even forecast demand based on prior sales

·   Create SCRIPT forecasts for your buyer indicating where inventory is needed to maximize sales and avoid out of stocks.

·   Group stores into A, B, C categories based on SKU level sales volume. 

Wal-Mart buyers expect vendors to use Retail Link data to analyze and manage their SKU activity.  If you are not already using the data, of if you are not using it as well as you could be, then you are missing sales opportunities.  Don’t wait for your buyer to call you and ask a question you can’t address – start working with the data today. 

Friday
Oct012010

Making Sense of Retail Link Data

Retail Link is an internet based tool created by Wal-Mart, which allows suppliers to access point of sale data and other important information. The benefits of analyzing sales data cannot be overstated – there are case studies documenting sales increase by more than 40% per SKU.

But using Retail Link data can be a challenge. A user must navigate the system, find the correct data, download the data and then create an actionable report. This is a lot of work. Especially if you have a dozen other retail customers who make the same data available. Retail Link users consistently praise the benefits of having access to the raw data, but complain that  they do not have the time or tools to turn the data into action. This is now changing with the availability of Accelerated Analytics®.

According to an article written by Mike Troy and published in DSN Retailing Today, Retail Link has approximately 100,000 registered users, who work at 40,000 companies and run 350,000 weekly queries. Retail Link contains over 583 terabytes of data over 104 weeks. “Use Retail Link and it will grow your business at Wal-Mart, “says Dan Phillips Wal-Mart’s VP of Merchandizing Systems.

In fact, Retail Link is so sophisticated, about 50 user groups have been formed in the U.S. as an ad-hoc training and support tool. And several third party vendors provide end user training seminars on how to use Retail Link effectively.

Fortunately, now there is a tool you can use to fully gain the benefits of Retail Link, while at the same time, dramatically lowering costs.

Accelerated Analytics® can automate all of your Retail Link tasks. Accelerated Analytics® will provide automated data downloads, pre-formatted reports, exception highlighting and an executive dashboard. Plus, using Accelerated Analytics® your entire team can collaborate in real-time on the same set of reports.

Best of all, Accelerated Analytics® will allow you to combine ALL of your retail customer’s data. Imagine a single report or dashboard with JC Penny’s, Wal-Mart, Target, Sears, all on one report. And because Accelerated Analytics® is a hosted service, there is no software or hardware to purchase. We can have you up and running in a matter of days for a low monthly fee.

Wednesday
Oct182006

Wal-Mart Invincible?

There was an interesting article in the WSJ yesterday titled: "Wal-Mart's Fashion Faux Pas: Soft Apparel Sales."  We often hear some version of the now familiar old refrain, Wal-Mart is killing everybody... don't even try to compete with them.   We hear this from all levels of management at both large and small companies.  There seems to be a general sense of paranoia when it comes to Wal-Mart.  Wal-Mart is a tough competitor for sure, and overall a very well run company, but they are not infallible or invincible.  They often make mistakes and they are also not very adept at serving certain market segments.

Here are some notes from the WSJ article.  Same store sales at Wal-Mart rose only 1.3% in September, and apparel sales were a big reason why.  And this is despite a year long push of advertising and promotion, and even opening a New York City fashion office.  And lest you think this is due to a slow retail month take note that the Lazard Retail Index for September rose 8.8%.   Meanwhile, Target continues to pound away at Wal-Mart, beating them on same store sales 12 of the past 13 months.

Some interesting competitive points to ponder....Wal-Mart store managers are tightly managing labor just to run the store, so implementing a new display often does not get a high priority.  Company merchandisers often do not have the clout to push change back up to the corporate level.  Don't make the mistake of thinking the simple act of opening an office in the fashion district will give you the insight you need.  The Wal-Mart brand is equated with convenience and value, not necessarily quality or fashion.  Wal-Mart is spending significant money to update 1,800 of their 3,800 stores, suggesting they believe the older stores do not perform as well.

 If you are competing with Wal-Mart, and isn't everyone, spend some time considering your position in the market as compared to Wal-Mart.  If you look hard enough you are sure to find some holes, and those are your big opportunities.  In fact, two retailers I've spoken to this week purposely seek out Wal-Mart locations when selecting new sites to open a new store.  Why?  Because Wal-Mart creates  a lot of foot traffic and they want to be right in the middle of it.  That's good competitive and strategic analysis... and its paying off!